113 Marketing and Communications Strategy PDF 27 KB
This report seeks consideration of a Marketing and Communications Strategy. It is proposed to have a document which sets out its longer term plan for marketing itself or communicating with its various stakeholders. The document attached to the report sets out such a strategy.
In accepting the recommendation, Cabinet will approve and recommend to Council that the Marketing and Communications Strategy be adopted.
Minutes:
The subject of the decision:
This report sought consideration of a Marketing and Communications Strategy. It was proposed to have a document which set out its longer term plan for marketing itself or communicating with its various stakeholders. The document attached to the report set out such a strategy.
Alternative options considered:
None.
The reason for the decision:
Cabinet was satisfied that the Marketing and Communications Strategy took account of the Council’s priority for customer service and customer care.
THE DECISION:
That Cabinet approves and recommends to Council that the Marketing and Communications Strategy be adopted.